The 59th Hatch Awards (2019)
Intro
Every year, the New England advertising community comes together for a night of celebration and a little healthy competition for the coveted "Best-in-Show" Hatch bowl.
Black Math has been working with The AD Club to create lots of great visual content for the event. The 59th event was the first time I was able to participate. And I definitely had a lot of fun!
In this project, I made a style guide, character design, some storyboard and styleframe for the opening video, book cover, and stage design. (Also a little bit of animation :P)
Check out my part below and the full project + BTS on Black Math website!
Black Math has been working with The AD Club to create lots of great visual content for the event. The 59th event was the first time I was able to participate. And I definitely had a lot of fun!
In this project, I made a style guide, character design, some storyboard and styleframe for the opening video, book cover, and stage design. (Also a little bit of animation :P)
Check out my part below and the full project + BTS on Black Math website!
Credit
Client | Boston The Ad Club
Production | Black Math
Producer | Alexandra Williams, Rebecca Smith
Creative + Art Direction | Louie Jannetty
Design | Celia Hsu, Meredith Binnette, Louie Jannetty, DaAe Kim, Adabelle Tan, Veronica Ni, Jane Winters
Animation | Steve Madden, Kory Demers, Celia Hsu, Meredith Binnette, DaAe Kim, Jane Winters, Oliver McCabe, Zeyu Ren
Editor | Noah Canavan
Music & Sound | Kate Siefker, Jade Rose
Production | Black Math
Producer | Alexandra Williams, Rebecca Smith
Creative + Art Direction | Louie Jannetty
Design | Celia Hsu, Meredith Binnette, Louie Jannetty, DaAe Kim, Adabelle Tan, Veronica Ni, Jane Winters
Animation | Steve Madden, Kory Demers, Celia Hsu, Meredith Binnette, DaAe Kim, Jane Winters, Oliver McCabe, Zeyu Ren
Editor | Noah Canavan
Music & Sound | Kate Siefker, Jade Rose
