CELIA HSU
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Ling Ling Ramen​ (2021)

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Intro

We were super excited to work with Ling Ling to create this video about the beauty of ramen. While working on it, I watched a lot of ramen videos and photos. They all made me feel so hungry! So I tried to convey this feeling through the aniamtion. Hope everyone can feel it!

​☞ Full Case Study

Credit

Client: Envoy,  Ling Ling

Creative Direction: Louie Jannetty
Animation and Art Direction: Celia Hsu
Storyboards and Color Story: Celia Hsu
Art Direction and Design Lead: Adabelle Tan
Design Support: Kevin Chiu, Rasita Kartarahardja
Animation: Celia Hsu, Rasita Kartarahardja, Steve Madden
Kory Demers (Cel), Pranay Parekh (support)
Producer: Rebecca Cummings
Edit: Noah Canavan
Music/SFX: Billy Wirasnik

Produced by Black Math
Executive Team: Jeremy Sahlman (ECD), Evan Fellers (CEO), Alexandra Williams (EP, Boston), Stephanie Rabins (EP, New York)

Storyboard

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Color Story

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© COPYRIGHT 2022. Celia Hsu ALL RIGHTS RESERVED.
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