Ling Ling Ramen (2021)
Intro
We were super excited to work with Ling Ling to create this video about the beauty of ramen. While working on it, I watched a lot of ramen videos and photos. They all made me feel so hungry!
I did my best to convey this hunger-inducing feeling through the animation, and I hope you can feel it too. Bon appétit!
☞ Full Case Study
I did my best to convey this hunger-inducing feeling through the animation, and I hope you can feel it too. Bon appétit!
☞ Full Case Study
Credit
Client: Envoy, Ling Ling
Creative Direction: Louie Jannetty
Animation and Art Direction: Celia Hsu
Storyboards and Color Story: Celia Hsu
Art Direction and Design Lead: Adabelle Tan
Design Support: Kevin Chiu, Rasita Kartarahardja
Animation: Celia Hsu, Rasita Kartarahardja, Steve Madden
Kory Demers (Cel), Pranay Parekh (support)
Producer: Rebecca Cummings
Edit: Noah Canavan
Music/SFX: Billy Wirasnik
Produced by Black Math
Executive Team: Jeremy Sahlman (ECD), Evan Fellers (CEO), Alexandra Williams (EP, Boston), Stephanie Rabins (EP, New York)
Creative Direction: Louie Jannetty
Animation and Art Direction: Celia Hsu
Storyboards and Color Story: Celia Hsu
Art Direction and Design Lead: Adabelle Tan
Design Support: Kevin Chiu, Rasita Kartarahardja
Animation: Celia Hsu, Rasita Kartarahardja, Steve Madden
Kory Demers (Cel), Pranay Parekh (support)
Producer: Rebecca Cummings
Edit: Noah Canavan
Music/SFX: Billy Wirasnik
Produced by Black Math
Executive Team: Jeremy Sahlman (ECD), Evan Fellers (CEO), Alexandra Williams (EP, Boston), Stephanie Rabins (EP, New York)